Why CTV’s evolution has made the dwelling disguise the location where discovery meets intent

Craig Chinn, svp of advertising and marketing gross sales, Americas, TiVo Advertisers know higher. And yet, they’ll’t resist the nostalgic temptation to explore CTV simply as linear TV, albeit with faster, bigger distribution pipes. Nearly half of of viewers energy on their televisions without radiant what they’ll explore. This 2d of openness represents handy real property in standard[…[…
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