Why 1440 prefers CPMs for its e-newsletter swap over other pricing fashions
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Why 1440 prefers CPMs for its e-newsletter swap over other pricing fashions

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Even though 1440 has extinct the CPA and CPC pricing fashions in previous years, the e-newsletter company is for the time being centered on CPM pricing due to the its greater scale and the order relationships it has constructed with advertisers…
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