Why omnichannel promoting needs gaming at its core

Why omnichannel promoting needs gaming at its core

Melinda Spence, head of size and insights, Activision Blizzard Media At a time when target audience attention is an increasing selection of advanced to protect, producers that incorporate gaming into their omnichannel systems respect a major relieve. A famous omnichannel plot meets consumers where they are with fixed, relevant experiences across devices…
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